As a logo design company, you must know what is the meaning of warm and cold colors in your logo design and what they represent. But before that, you must be aware of what are warm and cold colors and what colors fall into the categories, and most importantly what they represent. In this blog, we are going to discuss all these factors related to warm and cold colors and how they can affect your logo design. So, let us find out.
Meaning of Warm and Cold Colors
Warm ColorsThese colors add energy and optimism to the logo design so if you are trying to grab the attention of your audience then you should go for warm colors. They are very vibrant, and sympathetic and motivate the viewer. They are also very dynamic so they can easily create impression on your audience.
Meaning of Warm and Cold Colors
Warm ColorsThese colors add energy and optimism to the logo design so if you are trying to grab the attention of your audience then you should go for warm colors. They are very vibrant, and sympathetic and motivate the viewer. They are also very dynamic so they can easily create impression on your audience.
- Red- Red color symbolizes intensity. This can represent both love and anger. The red color is used for contrast. It can show love and passion and also can represent blood and hell. You can easily capture attention and show intensity by using red color just like RedBull.
- Orange- This color is similar to red but it gives a fun and youthful vibe. This color is more creative and dynamic so it can be used to showcase openness and communication. In the language of logos, orange is used for representing playfulness, and the optimistic side of logos like Fanta.
- Yellow- It is a more playful, joyful, and stimulating color. This represents friend and fraternity. Yellow color is famous for inducing happiness and is captivating this is why the logos of Snapchat and Macdonald are so famous. Yellow is also used in making real estate logo designs.
- Green- This is a nature-inspired color and is very soothing. This can be used for many purposes like representing money, health, environment, and luck. Usually, this color is used for making environment-friendly business logos, and bank logos depending on the use.
- Blue- if we consider statistics then blue is the favorite color of most people existing on earth. This is why it explains the fact that so many big brands have made blue the color of their logo. Apart from this blue represents calmness, confidence, safety, and loyalty. In logos designs, blue is the most used color by healthcare brands to showcase safety and good hygiene.
- Purple- This color represents mystery and melancholy. But it also represents royalty and luxury. This is why most famous education institutions and chocolate brands use purple in their logos just like Cadbury.